On August 25, Jihong Shares rose 0.60%, with trading volume of 110 million yuan, turnover rate of 2.00%, and total market value of 8.508 billion yuan.

Anomaly analysis

New-type tobacco (e-cigarettes) + specialized and innovative “little giants” + across-the-strait China-Taiwan cooperation + cross-border e-commerce + Douyin concept (Byte concept)

1. On September 6, 2024, on Interactive Easy: The company’s invested company, Xiamen Haisheng Rongchuang Information Technology Co., Ltd., undertook the construction of the national unified e-cigarette trading management platform project.

2. Specialized and innovative “little giant” enterprises are the highest tier and most authoritative honor among the national assessment of small and medium-sized enterprises. They refer to leading-edge companies that focus on niche markets, have strong innovation capabilities, high market share, master key core technologies, and have excellent quality and efficiency. They are of great significance for enhancing the competitiveness of SMEs themselves, as well as improving the stability and competitiveness of the industrial chain and supply chain. The company has been selected for the Ministry of Industry and Information Technology’s list of specialized and innovative “little giant” enterprises.

3. The company is located at No. 9 Putou Road (Phase II), Dongfu Industrial Park, Dongfu Town, Haicang District, Xiamen City, Fujian Province. The company’s principal business is the production, design, and sales of packaging business. Its main products include paper boxes and cartons, food packaging, paper bags, and e-commerce business.

4. In the 2024 annual report, the company’s cross-border social e-commerce business mainly uses AI algorithms to analyze overseas markets, develop user profiles, and conduct intelligent product selection and precise targeting of customer groups. It accurately promotes independent-website ads through overseas social network platforms such as Meta (formerly Facebook), TikTok, Google, Line, YouTube, Instagram, etc., to conduct online B2C sales and export high value-for-money and distinctive China-made products to multiple countries and regions including Southeast Asia, Japan, South Korea, the Middle East, Taiwan of China, and Hong Kong of China. Unlike the traditional model where sellers rely on e-commerce platforms and platform traffic, the company’s cross-border social e-commerce business mainly leverages social media traffic. By adopting a multi-platform advertising strategy, it eliminates dependence on a single social platform while effectively controlling traffic costs. The company implements a broad-category (pan-category) strategy, covering a variety of product categories such as home goods, apparel products, electronic products, footwear, luggage and bag products, beauty and personal care products, health supplements, maternal and child products, and watch accessories, in order to meet the needs of different consumers.

5. On April 10, 2020, the company stated on an interactive platform: the company’s cooperation model with ByteDance is a two-way model. On one hand, ByteDance is used to deliver ads and acquire customers; on the other hand, it also helps other advertisers place ads on ByteDance’s apps such as Douyin. Influencer-driven sales are one of the company’s e-commerce marketing methods; the main platforms planned for advertising include Facebook, Instagram, YouTube, TikTok, etc.

(Disclaimer: The analysis content comes from the internet and does not constitute investment advice. Investors should make independent judgments based on different market conditions.)

Capital flow analysis

Today, the main net inflow is 3.5068 million yuan, accounting for 0.04%. Industry ranking: 5/19. The stock has been increased by the main funds for 2 consecutive days. The main net inflow of its industry is 87.1191 million yuan; currently, there is no continuous increase/decrease in chip holdings, and the trend of the main funds is not obvious.

In the interval: main net inflow today and over the past 3 days / 5 days / 10 days / 20 days: 3.3330 million yuan / 2.2391 million yuan / -4.3648 million yuan / 24.5923 million yuan / -126 million yuan. Main fund holdings

The main funds do not have control of the company, and the chip distribution is very dispersed. The main funds’ transaction amount is 37.2971 million yuan, accounting for 5.09% of the total transaction amount.

Technical view: The average cost of chip transactions is 20.48 yuan

The average cost of chip transactions for this stock is 20.48 yuan. Recently, the chip holdings have been reduced, but the pace of the reduction has slowed. The current share price is between the pressure level of 19.48 yuan and the support level of 17.64 yuan, so a range-based trading swing can be considered.

Company profile

Information shows that Xiamen Jihong Technology Co., Ltd. is located at No. 9 Putou Road (Phase II), Dongfu Industrial Zone, Haicang District, Xiamen, Fujian Province; Xiamen Siming District, Hubin South Road No. 55, Yuzhou Plaza, 38th Floor; and Office No. 5, 15th Floor, East Asia Bank Harbor Center, No. 56 Gloucester Road East, Hong Kong Special Administrative Region. The company was established on December 24, 2003 and listed on July 12, 2016. The company’s principal business involves Xiamen Jihong Technology Co., Ltd., which is a China-based company mainly engaged in cross-border social e-commerce business and paper-based fast-moving consumer goods (FMCG) packaging business. The company carries out business through three segments. The cross-border social e-commerce business segment mainly places advertisements on social media platforms to attract customers, offering products such as home goods, apparel products, electronic products, footwear products, luggage and bag products, beauty and personal care products, health supplements, maternal and child products, and watch accessories. The paper packaging business segment is committed to providing one-stop paper packaging products and services for FMCG customer companies, focusing on marketing strategy, product design, process design, technical planning, transportation and logistics. The other business segment mainly includes marketing and advertising business as well as ancillary trading business. Revenue composition of the principal business is: e-commerce business 65.61%, packaging—paper boxes and cartons 18.33%, packaging—food packaging 8.48%, packaging—paper bags 5.53%, packaging—other types 2.01%, and other business 0.05%.

Jihong Shares belongs to the Shenwan industry classification: Commercial Retail—Internet E-commerce—Cross-border E-commerce. The concept sectors it belongs to include: specialized and innovative ("专精特新"), Huawei concept, Xinchuang concept, Stock Connect through Shenzhen-Hong Kong ("深股通"), Douyin concept, etc.

As of June 30, the number of shareholders of Jihong Shares was 25,000, down 6.81% from the previous period. Shares per capita held in circulation were 11,912 shares, up 10.58% from the previous period. From January to June 2026, Jihong Shares achieved operating revenue of 3.736 billion yuan, up 15.53% year-on-year; net profit attributable to the parent company was 158 million yuan, up 33.52% year-on-year.

Regarding dividends: After listing on the A-share market, Jihong Shares has cumulatively distributed cash dividends of 785 million yuan. Over the past three years, cumulative cash dividends distributed were 499 million yuan.

Regarding institutional holdings: As of June 30, 2026, among the company’s top ten circulating shareholders of shares, Hong Kong Securities Clearing Company Limited is the fourth-largest circulating shareholder, holding 7.8803 million shares, a decrease of 18.3590 million shares compared with the previous period. China Huaxia Zhixuan Value Growth Hybrid A (024802) has exited the list of top ten circulating shareholders.

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