Event Context | Tencent Yuanbao Spring Festival 10 Billion Red Envelope
Since yesterday, I've been inundated with messages about the Yuanbao red envelope! The "10 Billion Red Envelope for Spring Festival" event on the Tencent Yuanbao App officially launched today (February 1st), and friends can start receiving red envelopes now!
This Spring Festival event from Yuanbao can be said to be filled with sincerity, but the rules are a bit complicated, and many friends may not fully understand it yet. Zi He has personally tested the experience and compiled an ultra-detailed guide for everyone; at the end of the article, there is an entry for the red envelope mutual aid group, so those who need it must see to the end.
Core Event
Tencent Yuanbao launched the "10 Billion Cash Red Envelope" event for the Spring Festival in 2026, allowing users to participate through lotteries, sharing red envelopes, and entering blessings, with a maximum cash red envelope of 10,000 yuan. The event runs from February 1st to February 17th.
Latest progress
As of February 1, 2026, the event has distributed 16 cash Xiaomaka worth 10,000 yuan (limited to 100 pieces), and the first round of red envelope withdrawals will begin on February 4. Users need to withdraw in three rounds (February 4, February 10, February 17) in a timely manner, as overdue red envelopes may become invalid.
Event context
January 25, 2026
Tencent officially released the event notice, announcing the launch of a 1 billion yuan red envelope event on February 1st, and the internal test of the 'Yuanbao Dispatch' social function.
January 26, 2026
Ma Huateng stated at the employee meeting that the event aims to replicate the social viral effect of the 2015 WeChat red envelope, seizing the AI entry point.
February 1, 2026
The event officially went live, with the first day seeing WeChat groups and Moments flooded with red envelope links, netizens sharing 'wild strategies', and some users increasing their earnings through mutual aid groups and multiple account operations.
February 2, 2026
The yuanbao is promoted through dialect advertising vehicles, offline wall painting, and other methods to further penetrate the county market.
Key point is here! Special benefit: 10,000 yuan Xiaomaka
Each round of the event has a limited issuance of 100 Xiaomaka worth 10,000 yuan, which can be exchanged for cash after the draw on February 17.
That's right! Winning is 10,000 yuan! The next lucky one is you!
A mutual aid WeChat group has been set up for everyone, and you can scan the code to join the group. Special reminder: this group is muted and only for red envelope mutual aid. Communicate civilly, help each other, and prohibit posting irrelevant links or advertisements.
If the group is full, you can add friends to pull you into the second group. Get on quickly.