Friends, have you all seen the #200BNB incentive program at Binance Square recently? Are you feeling a bit itchy and confused—'I also want to write an article in the square, but how can I write it to meet the requirements and have a chance to share in the BNB?'
Don't worry, today we won't discuss the market fluctuations or draw candlestick charts. Let's simply chat like old friends who have been wandering around the square for a long time. How can we write content that both the platform and readers appreciate, making your article stand out? Let's break down those 'high and mighty' requirements into plain language, piece by piece.
Step 1: First, figure out what they really want.
The official requirements seem quite a lot, but the core is just four words: "True, Specialized, Connected, Useful."
True (original, not AI): This is the bottom line! AI-generated content looks fake at a glance, readers get bored, and platforms dislike it even more. What’s needed is your personal thoughts, experiences, and viewpoints, even if the writing is a bit rough but has substance.
Specialized (in-depth, with substance): Don’t just be a "news courier." Whether analyzing market trends, researching projects, or looking at data, you need to dig deeper and provide your own logic and judgment. For example, don’t just say, "BTC dropped," also try to explain "why it dropped, whether the structure is bad, and how it might move next."
Connected (series or associations): A single outstanding article is great, but if you can consistently produce around a theme (for example, a series on "My On-Chain Data Analysis Weekly," or a series on "In-Depth Research on Niche L1s"), the sense of value and follower loyalty will skyrocket. This demonstrates your ability to produce continuously and your knowledge system.
Useful (to readers): This is the ultimate goal. After reading your article, the reader should either gain a clear analytical thought process, learn a tool tutorial, or understand the core of a project. Content that helps people solve problems or enhance their understanding will never go out of style.
Step 2: Choose the right "track," find your starting point.
Four main paths, see which one suits you:
If you love monitoring the market and have clear thoughts → choose market analysis and interpretation.
Key: Don’t just provide conclusions; show your thought process. "I feel that the support on the 4-hour chart is very strong because... (structure, volume-price alignment, market sentiment). If it breaks down, my logic is wrong, and I'll focus on the next level..." This kind of logical and premeditated analysis is much more valuable than just shouting buy or sell.
If you like to delve into projects, digging deep like a detective → choose project research and in-depth reporting.
Key: Don’t just translate white papers. Try to answer: What real problems does this project solve? Is its token model "vampiric" or "win-win"? Is the team background reliable? Compared to competitors, what are its strengths and weaknesses? Finally, make sure to include your risk warnings; that’s a responsible attitude.
If you believe that data doesn't lie and are a tool enthusiast → choose on-chain data tracking and tutorials.
Key: It's best to start from a small point. For example, "Today I'll teach you how to use Nansen to take a look at what Smart Money is buying," "Three key on-chain indicators to judge market top panic." The steps should be clear, with screenshots that are understandable, so even beginners can follow along.
If you care about the Federal Reserve, U.S. stocks, and the global economy → choose traditional finance and macro analysis.
Key: Establish connections! For example, "Why does the surge in U.S. Treasury yields put pressure on the crypto market?" "How does a strong U.S. dollar index affect fund flows?" Pulling the grand narrative down to the specific impact on our positions and trading decisions.
Step 3: Avoid these "pits," and your article will be halfway successful.
Pit 1: Overly clickbait titles with hollow content. Titles should be attractive, but not too outrageous. For example, instead of (Tomorrow’s price will surge 100%!), change it to (Three undervalued signals suggesting a rebound might be near).
Pit 2: Full of jargon, not speaking in plain language. Use colloquial expressions, like having a chat. Instead of saying, "The upper resistance is under pressure," say, "There’s a bit of heavy selling pressure in this area, it might not break through in one go."
Pit 3: Only opinions, no evidence. Say more “because... so...”. Your basis can be technical patterns, on-chain data, project progress, macro events, etc.
Pit 4: Pursuing length while ignoring quality. A short, concise article with complete logic is far better than a long, rambling piece put together from various sources. First, explain one point thoroughly.
Finally, and most importantly: start writing, keep writing!
Don’t be afraid if your writing is not good at first. Writing itself is a process of organizing thoughts and deep learning. Participating in the 200 BNB plan, the biggest reward may not be the final BNB (though that’s also appealing), but rather the personal growth you experience through continuous output and the connections you build with like-minded readers and friends.
Binance Square is a vast and rapidly growing treasure trove of content. Now is the perfect time to showcase your talents and build your personal brand.
Don’t hesitate, just start with a small topic that interests you the most and write your first article! Maybe your name will be among the next wave of outstanding creators.
Looking forward to seeing your exclusive insights in the square! We can continue the conversation in the comments section as well. #美国PPI数据高于预期 #金银为何暴跌 $BNB $BTC