Nissin Foods Holdings Co., the inventor of instant noodles, has a surprise summer hit with cup noodles made using cold water, according to Bloomberg.
The product appears to have created a new category and is selling out in Japan.
Nissin Foods Holdings Co., the inventor of instant noodles, has a surprise summer hit with cup noodles made using cold water, according to Bloomberg.
The product appears to have created a new category and is selling out in Japan.