PANews reported on March 4 that the Wall Street Journal quoted people familiar with the matter as saying that Twitter's revenue and adjusted profit in December last year fell by about 40% year-on-year. Data from advertising research company Standard Media Index showed that after Musk took over Twitter on October 27 last year, several advertisers drastically cut their spending on the platform, causing Twitter's advertising revenue to fall by 71% in December last year. In November last year, Musk warned that Twitter might go bankrupt. In December last year, he said Twitter is expected to achieve "cash flow basically break-even" in 2023. In January this year, Twitter paid the first interest on a bank loan, which was used to help Musk complete the acquisition of Twitter last year.
