The main point

  • Binance Pay makes it easy for users to use their crypto to purchase goods and services in the real world with no fees when purchasing from any merchant on the platform.

  • Several major additions to the Binance Pay ecosystem have been made in late 2022 and early 2023, including Europe's first pharmacy, global mobile data service, digital gift cards, and two new crypto cashback programs.

  • There are now 22 million users and more than 9,000 merchants and partners signed up for Binance Pay.

January 2023 has been a busy month for Binance Pay filled with many exciting partnerships, developments and announcements for the platform. This article presents all the latest news about the Binance Pay ecosystem.

Binance Pay is a contactless, borderless and secure cryptocurrency payment technology designed by Binance. This platform allows you to send, spend and pay with crypto anywhere in the world. The best part for users? There are no fees, making it a great way to transfer funds without any fees.

You can also use Binance Pay to spend crypto while shopping — as long as the merchant uses the same technology. Check out our list of merchants that accept Binance Pay.

The good news is that as the platform grows, you'll be able to buy more things with crypto — without any fees. Several major developments for Binance Pay have been achieved in recent months, including the addition of Europe's first pharmacy, global mobile data service, digital gift cards, and two new crypto cashback programs.

Binance Pay Grows in Ukraine with Pharma Partnership

Binance Pay started the year by strengthening its usefulness as a payment option in Ukraine. On January 3, 2023, it was announced that one of the country's largest pharmacy chains, ANC Pharmacy, had agreed to accept crypto payments via Binance Pay.

The announcement states that ANC is the first pharmacy in Europe to accept crypto, both online and in its 1,000 outlets across the country.

This comes after last year's announcement that Binance Pay would partner with Varus, a supermarket chain with more than 100 stores across Ukraine — a first for supermarket visitors in Europe looking to pay with crypto.

Buying Global Mobile Data with Crypto

In January 2023, DENT eSIM service added Binance Pay to its services and apps. DENT mobile data plans connect users to the fastest 4G/LTE wireless internet regardless of physical location and support global travel without charging exorbitant roaming fees.

Binance Pay has always supported travel — after all, crypto is global. This integration means users can now pay for DENT products and services with their digital assets, making global mobile data with digital SIM cards even more accessible to the crypto community.

Using Crypto to Pay Phone Bills in Bahrain

Talking about mobile data, STC has become the first telecom operator in Bahrain to start accepting crypto payments. Thus, customers in Bahrain can now pay their phone bills via Binance Pay. The step forward for wider crypto adoption in the kingdom can be attributed to Binance Pay's growing partnership with Eazy Financial Services (EazyPay), which specializes in point-of-sale (POS) and online payment services.

Binance Pay's integration into POS terminals and EazyPay payment gateways gives customers the option to use crypto instead of fiat when shopping — all they need to do is scan a QR code using their Binance app. Check out this video of a Binance Pay user in Bahrain paying for their lunch with crypto to see this process firsthand!

Digital Gift Cards Now Available Through Binance Pay

Binance Pay can now also be used on Token.store, which processes and sells digital gift cards, game codes, and electronic pins (or ePins) for some of the world's most popular brands and games. This includes Amazon, Google Play, Steam, and Spotify — among many others.

Not familiar with ePin? In short, an ePin is a code given to users to redeem for certain items (or credits). Some examples of ePin uses are prepaid credit or Internet cards, gaming cards, and software licenses.

Thanks to Binance Pay, using your crypto to buy digital gift cards, game codes and ePins on Token.store is now easier than ever.

Spend To Earn: Program Cashback Kripto Baru

In December 2022, Binance Pay launched the Spend To Earn crypto cashback program. Users can enjoy cashback rewards of up to 5% BUSD every time they shop online through this program, which features more than 150 participating merchants in 45 markets.

We have a variety of shopping categories, including fashion, technology, lifestyle and travel. Top brands involved include Adidas, Logitech, Swarovski, Marriott Hotels and Qatar Airways. Just select the brands you want to buy from our Spend to Earn program, click the link and start shopping.

Simply put, Spend to Earn allows you to earn crypto for spending fiat. Use your preferred payment method (be it a credit card or mobile wallet) and earn crypto rewards with Binance Pay.

Crypto Cashback Continues: Binance Pay Partners with Picodi

In January 2023, Binance Pay continues its crypto cashback journey, thanks to a new partnership with Picodi — an international cashback platform that provides users with discount codes and spending rewards every time they shop online. The Picodi cashback program is currently available in 5,000 online stores in more than 40 countries.

This partnership allows Binance Pay users to not only enjoy all the benefits offered by Picodi but also receive crypto cashback as an added benefit. Merchants currently supporting this crypto cashback program through Picodi include Aliexpress, Adidas, Nike, Booking.com, NordVPN, Samsung, and North Face.

You just need to visit the Picodi website, select the store you want to shop at, click on the available offers of your choice and then continue your shopping after being redirected to the relevant site. Once your order is complete, your rewards are automatically sent to your Picodi account and can be withdrawn as crypto cashback to your Binance account.

Equally important, the newest addition to the Binance Pay ecosystem is the ability to easily make payment requests and receive crypto from others.

For example, if you've paid the bill for dinner with friends, you can now use Binance Pay to send them a payment link, which they can use to pay you back in crypto. And the best part? It is fast and free to use.

You just need to log in to your Binance account and go to [Pay]. Tap [Accept] - [Request Payment]. Select your currency preference and enter the amount you wish to receive. You can also add a description so the recipient can see what the payment is for. Next, tap [Share Request Link] to share the link via messaging apps or social media platforms, such as Telegram, WhatsApp, or Facebook. Easy as that!

Binance Pay is available to everyone

As evidenced by all these recent developments, Binance Pay continues to grow in options and reach. As more merchants join the program, crypto users will have more opportunities to earn crypto cashback by spending their crypto on daily needs.

Additionally, merchants ready for the future will be pleased to know that Binance Pay is unlocking a customer base of more than 22 million users.

Want to know more? Visit the Binance Pay page.

Further Reading

  • Spend to Earn Crypto Rewards with Our New Cashback Program

  • Shop till You Drop: Get Crypto Cashback

  • How to Create a Binance Pay Payment Link to Receive Crypto