According to ChainCatcher, early sales of World Liberty Financial tokens brought in less than $13 million, well below its $300 million goal. Crypto industry insiders decried the poor sales performance, calling it a “meme coin masquerading as a utility project.”

Two Prime CEO Alexander Blume said there was nothing interesting or unique about the project other than the Trump brand. The crypto community was skeptical before its launch, viewing it as a speculative venture.