Author: Nancy, PANews

Recently, as the BNB Chain ecosystem continues to heat up, Binance concept coins have become one of the market's focus areas. For example, a recent tweet from founder CZ about project investment directly drove the token price to surge several times, reflecting the high market attention.

Binance's old investment news drives the surge in AVA token prices.

On December 12, CZ tweeted to review Binance's early investment in the crypto travel platform Travala, stating, 'We invested in the crypto travel platform Travala before the COVID-19 pandemic and before the crypto winter, and we have persisted.' This tweet immediately sparked heated market discussions, with the price of Travala's token AVA surging approximately 4.3 times, making it the market focus of the day.

It is reported that Travala is a blockchain-based travel booking platform that currently accepts payments in over 100 cryptocurrencies, with its services covering over 2.2 million hotels in 230 countries. Since its founding in 2017, Travala has received multiple rounds of financing support from investors, including Binance, and the platform later announced a strategic merger with the flight booking platform TravelbyBit, successfully integrating into the Binance ecosystem.

Behind the market attention on Travala, in addition to Binance's long-term investment and support, its solid business foundation and innovative business model also provide strong support for the surge in its token. As the first crypto-native travel booking platform listed by Google Hotels, it has been building its business over the past few years. For example, Travala recently announced its integration with Solana, expanding to a third network beyond Ethereum and BNB Chain.

In addition, Travala has also achieved considerable revenue. According to Travala, the platform's annual revenue has reached $100 million and plans to launch a dedicated Bitcoin reserve to further strengthen its financial foundation and drive future growth.

15 Binance concept coins, with DeFi being a key investment track.

In addition to Travala, the heat of the Binance ecosystem has been continuously rising recently, and PANews has previously reviewed some potential projects in the BNB Chain ecosystem that have not yet issued tokens.

According to incomplete statistics from PANews, Binance has publicly invested in at least over 110 crypto projects/companies to date. Based on the information disclosed by Binance, PANews has compiled a list of 15 projects with a total financing amount exceeding $10 million, all of which support the BNB Chain ecosystem and have been listed on Binance.

First, in terms of financing scale, the investment situation of these 15 crypto projects is quite remarkable, having received over $940 million in funding support, with an average financing amount of about $62.87 million. Among them, LayerZero, 1inch, and Axie Infinity have all surpassed the $100 million mark in financing scale, significantly raising the overall average financing level.

From the financing line-up of these projects, Binance and Binance Labs have jointly participated in the investment of these projects alongside a series of star venture capital institutions from both the crypto and traditional sectors, including Galaxy Digital, Multicoin Capital, Samsung Next, Coinbase Ventures, PayPal Ventures, Galaxy Digital, Wintermute, and PayPal Ventures. The participation of these well-known investors not only provides strong endorsements and a significant influx of resources for the projects but also further enhances market attention and investor confidence.

From the type of projects, half of the 16 projects come from the DeFi track, covering sub-tracks such as DEX, lending, LSD, and cross-chain, indicating that the rapid development and innovation capability of DeFi are attracting significant attention from Binance and other venture capital institutions. Meanwhile, other investment projects are mainly concentrated in emerging fields such as L2, social, and blockchain gaming, demonstrating the diversification of venture capital like Binance in ecological layout, which will further enrich its ecosystem diversity.

In terms of market scale, the total circulating market value of these 16 projects has exceeded $6.18 billion, with an average circulating market value of about $410 million, leaning towards small-cap projects. Notably, the market values of the three major projects AXS, AXL, and ZRO are $1.22 billion, $810 million, and $730 million, respectively, far exceeding the average. Most of the other projects have lower market values, with about 50% of the projects valued below the overall average. This indicates that the projects in which Binance has invested are still at a relatively small market capitalization stage, suggesting they may have high growth potential.

The circulating market value is also related to the performance of token prices. From the market performance, the average increase of 16 tokens over the past year is about 18.6%, significantly lagging behind the performance of mainstream coins like Bitcoin and Ethereum during the same period. Among them, only the tokens ID, ZRO, and ANKR have seen significant price increases, far exceeding other projects, indicating strong market attractiveness. In contrast, the token prices of RDNT, GMT, and CYBER have not realized effective increases, with their returns still in negative numbers, suggesting these projects are not currently the focus of the market and may await capital rotation.