Original author: Zen
Original source: PANews
The highly anticipated "Game of Thrones" NFT series was officially launched on the NFT market Nifty on January 11. With the blessing of first-class IP, the NFT series was sold out within seven hours of going online, with single-day sales reaching US$500,000. Game of Thrones' NFT series has been continuously previewed as early as November last year, whetting the appetite of fans. But just like the eighth season of "Game of Thrones", the final chapter, caused strong dissatisfaction among viewers due to its continuation after it was aired in 2019, the NFT also received a lot of criticism from fans and users due to quality issues.
The full name of the NFT launched this time is "Game of Thrones: Build Your Realm". It is a project jointly launched by Warner Bros. and the NFT social platform Nifty. The digital production company Daz 3D is responsible for the design, development and production. The Daz 3D company produced its first NFT series Friendship Box for Coca-Cola, which was eventually sold at a high price of 217 ETH; it also provided practical support for RTFKT’s CloneX project, allowing its NFT holders to Their avatars are exported as 3D models for use in games, videos, social media, and other settings within and beyond the Metaverse.
As the first digital collectible of "Game of Thrones", this NFT series was released in the form of blind boxes called "Hero Boxes" and sold for $150 (0.11ETH). After opening the box, users can get multiple digital cards, including a hero avatar, three story cards and nine resource cards. Hero Boxes and hero cards are minted on Ethereum, while story cards and resource cards are minted on the Ethereum side chain. Cast on Palm. 3,450 Hero Boxes are available during the pre-sale (limit 1 per Nifty account) and 1,500 more are available for public sale (limit 2 additional per Nifty account). An additional 50 Hero Boxes will be withheld from the initial sale to be used for community events, giveaways, customer service resolutions and promotional purposes across multiple phases of the project.
Niftys calls Build Your Realm a first-of-its-kind digital experience that allows holders to immerse themselves in the world of Game of Thrones. According to the official introduction, users will be connected to their favorite series, characters and moments through themed events, upgradable avatars and digital collectibles from the "Game of Thrones" world.
Its story cards give users the chance to collect their favorite iconic scenes and moments, including locations, characters and battles taken directly from the Game of Thrones series. Resource cards will represent metals, food, and textiles, and are designed to be forged together to create equippable cards. Equippable cards will represent weapons, shields, clothing, companions, and other things that can be equipped to the avatar. After making a purchase, users can open the hero box to view the hero avatar and accompanying cards, or leave the box unopened to keep or trade in the future.
Accused of lack of sincerity
Before the official release of the Game of Thrones NFT series, Jeff Marsilio, CEO and co-founder of Nifty, praised it: "Our team worked hard to create an interactive collection experience for fans of Game of Thrones. Let them continue their journey and live in this beloved series. We are excited to introduce more die-hard fans to Web3 and the digital collectible industry." When Build Your Realm actually came out, fans obviously didn't buy it. The controversy mainly focuses on NFT casting and the superficial scribbling of hero card character modeling.
Loopify, the anonymous co-founder of the Web3 game project Treeverse, directly described the Game of Thrones NFT collection as "the worst thing I have ever seen."
What caused dissatisfaction among the fan base was the extremely poor purchasing experience. On the day of the launch, Nifty’s announced that due to congestion, they were temporarily suspending queues to complete current transactions. Users who make a payment but do not receive the NFT in their wallet will have their transactions reversed or directly refunded. One user said on Twitter that he waited an hour before being told he would have to wait another two and a half hours before he could purchase his NFT. Another user claimed that when he received the NFT, its floor price had dropped. As of 11:00 on January 13, the floor price of Hero Boxes on OpenSea has dropped to 0.0577ETH, which is about $81.
When the hero box was opened, some fans felt the surprise as described by the official description. It would be more appropriate to describe it as frightened. Some people get a very "abstract" hero character, or have slender and weird fingers like the protagonist of the British horror animation Salad Fingers, or have a deformed little hand. As many people complained, these shapes are like automatically generated figure paintings by AI that is not good at drawing hands. In addition, some people pointed out that the textile pictures in the material card came from the Internet and were only processed through screenshots. In response to this, Nifty’s official tweet stated that there was a problem with the rendering of the "Long Claw" system when painting, and it will be fixed as soon as possible.
Previously, Nifty's and Warner Bros. have cooperated many times and released well-known IPs such as the "Monster Raiders" and "The Matrix" series. Daz 3D, the production team of the Game of Thrones NFT series, also produced and released the Bat in April last year. Man’s Bat Mask NFT. At present, although all three parties have considerable experience in converting film and television IP into NFTs, they are still unable to produce sophisticated and innovative digital works. Methods and methods of combining film and television works with NFT still need to be explored, but everything must be based on careful production in order to be worth the real money of fans.
The "Game of Thrones" series has long ended, and now the main purpose of using it for NFT is obviously to increase monetization channels for classic IP. With lessons learned from the past, it is still worth watching whether the production quality of the second series of "Game of Thrones", which is claimed to be announced soon on OpenSea, can be improved.
(The above content is excerpted and reprinted with the authorization of our partner PANews, original text link)
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This article "Game of Thrones" NFT was ridiculed for the first time, and film and television NFT was once again unsatisfactory. It first appeared on Blockchain.