Overview
Nike shares have fallen about 47% this year amid declining sales.
Retail executive Jan Kniffen noted that AI agents could steer consumers toward competitors.
As software begins choosing shoes, the question is whether Nike can maintain its brand value.
Read the original article by Darryn Pollock, “Nike Down 47%: AI Adoption Could Worsen Its Next Challenge,” at jp.beincrypto.com
Nike shares have fallen about 47% this year amid declining sales.
Retail executive Jan Kniffen noted that AI agents could steer consumers toward competitors.
As software begins choosing shoes, the question is whether Nike can maintain its brand value.
Read the original article by Darryn Pollock, “Nike Down 47%: AI Adoption Could Worsen Its Next Challenge,” at jp.beincrypto.com