Crypto Revolution Masters

At Binance Blockchain Week in Dubai, one of the world’s most influential crypto gatherings, KK, Regional Head for Binance CIS, CEE, and Africa, shared powerful insights into the rapid evolution of global crypto adoption, the rise of national crypto reserves, and the unexpected regions emerging as new hotspots for growth. Sharing his great insights from my Interview with him!
Speaking at the packed Coca-Cola Arena, alongside global industry leaders such as Michael Saylor, Brad Garlinghouse, Peter Schiff, and officials from BlackRock and Fidelity, KK highlighted a clear message:
Crypto has entered a new era and countries are racing not to miss out.
A Flagship Event That Reflects Crypto’s Transformation
Binance Blockchain Week has become the central meeting point for regulators, builders, investors, institutions, and the global crypto community. With more than 5,000 attendees and a world-class speaker lineup, KK says the event showcases how quickly the industry is maturing.
“From the level of participants alone, you can see how much crypto has developed in the last twelve months. Traditional finance is embracing crypto, not resisting it anymore.”
The event serves as both a milestone and a mirror of global sentiment: crypto is no longer a niche sector, it is becoming foundational infrastructure.
Why Countries Are Building Crypto Reserves and Why More Will Follow
One of the most striking insights from KK was the rapid rise of national crypto reserves. Countries like Kazakhstan and Kyrgyzstan have already implemented them at the legal level, and Binance supports them with infrastructure, custodial technology, and OTC capabilities.
Why are governments doing this?
“It’s the same reason you or I buy crypto. When you zoom out and look at Bitcoin’s long-term growth, it’s unprecedented. Countries understand they need exposure too.”
KK explains that the structure of these reserves varies:
• some are funded through mining revenue,
• some from crypto taxes,
• some from national budgets or foreign currency reserves.
He expects a major domino effect in the coming year.
“Over the next twelve months, we will see many more countries doing it, partly because of FOMO.”
For Europe, change may come slower, but it has already begun.
“The Czech Republic has already bought its first Bitcoin. Others will follow.”
CBDCs: Real Use Cases Are Emerging and They’re Not What People Expect
Central bank digital currencies remain one of the most misunderstood innovations in fintech. KK clarified the real purpose behind them:
“CBDC is simply a digital version of the local currency on a blockchain, backed by the central bank. It's like a stablecoin, but controlled by the state, not traded publicly.”
He highlighted a powerful real-world example from Kazakhstan:
“Large government tenders can only be paid via CBDC. This creates transparency and removes the possibility of corruption.”
Banks in Kazakhstan have already built blockchain nodes to support this workflow.
Meanwhile, Kyrgyzstan is preparing a retail CBDC model, making it easy for the local currency (the som) to convert between fiat, CBDC, and stablecoins.
Despite slow progress, KK believes the direction is inevitable.
“Central banks are very risk-averse, but we are moving toward wider adoption.”
He also addressed Europe’s highly anticipated digital euro, projected for rollout in 2029.
“For the crypto industry, 2029 feels far away. But for Europe’s size and complexity, if it happens, it will be a big win.”
Payments: The Most Powerful Real-World Use Case
Crypto payments continue to expand aggressively, driven by Binance Pay and the Binance Card.
KK uses a simple example to demonstrate the value:
“Sending $5,000 from Europe to Kazakhstan through a bank can take days, cost a lot, and require tons of paperwork. Crypto takes one or two minutes and costs less than a dollar.”
This is why crypto payments are booming in peer-to-peer transfers and retail.
KK also explained how Binance stays compliant globally:
“When you pay with Binance Pay or the Binance Card, the merchant receives local currency. It’s converted on the backend instantly. This keeps everything legal and compliant while giving users the benefits of crypto.”
Crypto-native payments, he says, will explode once countries allow stablecoins or CBDCs as official payment rails.
MiCA, Europe, and the Return of Binance Card
KK confirmed that Binance is in the final stages of its regulatory process under MiCA.
“Next year, we expect to fully restore marketing activities and reintroduce the Binance Card in Europe. We just need to complete licensing and compliance. It’s close.”
The Balkans: One of the World’s Fastest-Growing Crypto Regions
KK was especially enthusiastic about the Balkans, noting that the region is outperforming the global crypto adoption rate.
“The Balkans are growing 50% faster than the global average. It shows a strong need, understanding, and interest in crypto.”
Binance has hosted a surge of meetups, trader clubs, and educational events, with even bigger plans for the coming year.
“Follow the Binance Balkans Telegram. That’s where we announce everything.”
Will Binance Blockchain Week Come to Europe or the Balkans?
KK smiled at the question:
“Everyone asks: ‘Why Dubai again? Come to my country!’ We already have a location chosen for the next event, but I can’t reveal it yet. It won’t be in the Balkans this time.”
But he offered hope:
“I really want us to host it in the Balkans one day. I can’t promise a date, but it’s definitely on my radar.”
The Future: A Fragmented but Stronger Global Crypto Landscape
Looking five years ahead, KK predicts a major shift in how exchanges operate.
“Every country will have a localized exchange fully regulated by that government. Global platforms like Binance will become the liquidity and technology providers behind them.”
With only a small percentage of the world using crypto today, he sees enormous room for growth.
“Crypto, together with AI, is one of the most promising growth industries on the planet. The potential is massive.”
A Clear Direction: More Users, More Countries, More Real-World Adoption
KK’s message is clear:
Crypto is spreading faster than ever, governments are getting involved, the Balkans are emerging as a global growth engine, and Binance is preparing for a world where blockchain underpins everything from government spending to daily payments.
And despite the rapid pace of change, one constant remains:
“We’re just getting started.”
#BinanceBlockchainWeek #KK #Binance

At Binance Blockchain Week in Dubai, one of the most influential voices in the crypto industry, Rachel Conlan, Chief Marketing Officer of Binance, sat down with Danny ( Crypto Revolution Masters Founder), to discuss the company’s expanding global mission, the education gap in crypto, and the bold initiatives shaping the future of Web3. With Binance approaching 300 million users worldwide, Rachel says the next era of adoption will look and feel very different.
And according to her, Binance is ready to lead the charge.
A Global Meeting Point for the Future of Web3
Rachel describes Binance Blockchain Week as far more than another industry event. It is the flagship gathering where founders, builders, creators, regulators, and users align on the pulse of what’s happening and what comes next.
“We do over 3,000 events a year, but Blockchain Week is the one moment where everyone comes together—builders, policy makers, traditional finance leaders, and our community,” she said.
“This is where the energy of the industry lives.”
With more than 200 speakers, three stages, and over 55 partners contributing interactive experiences, the event is designed to serve everyone, from newcomers taking their first steps in crypto to venture-backed Web3 builders pitching in the packed Easy Labs demo arena.
300 Million Users and the Responsibility That Comes With Scale
As Binance moves toward its next major milestone to 300 million users, Rachel emphasizes the significance of that number. Nearly one in two crypto users globally now engages with Binance.
“We take that responsibility very seriously,” she said.
“We act as the collective voice of the community, and our scale gives us a seat at the regulatory table.”
Binance sees this as an opportunity to help shape global standards, educating governments and regulators on how to build frameworks that support innovation while protecting consumers.
“We become the connective tissue between governments that are learning and ecosystems that are evolving,” she explained.
The Next 300 Million Users: New Challenges, Bigger Opportunities
The next wave of users will not be drawn in by technology alone, Conlan says. Instead, it will come from clear, everyday use cases.
She believes payments, both through Binance Pay and the Binance Card are the biggest catalysts.
“Binance Pay now works with two million merchants globally, up from just 250,000 last year,” she noted.
And with Mastercard rollouts expanding across Latin America, Brazil, and more regions in 2026, including a hopeful return to Europe after MiCA, Binance is building the rails for everyday crypto utility.
“These are the tools that will make crypto part of the everyday fabric of people’s lives.”
A Children’s Book, a New Product, and a Mission to Bring Financial Literacy Home
One of the most unexpected announcements at the event was the launch of Binance’s ABC children’s book and Binance Junior, a new sub-account product designed for young people.
For Rachel, this initiative is personal.
“I have a four year old. I realized how much I learn through the books I read to him at night,” she shared.
“Crypto is intimidating because of the language, so we created something that’s not just for kids but for families.”
Binance Junior allows parents to guide their children as they develop healthy financial habits, eventually transitioning to full accounts at age 18.
“Many of us never learned financial literacy at school,” Rachel said.
“Everything was learned by osmosis. We want to change that.”
Education as the Gateway to Safer, Smarter Adoption
Rachel highlighted Binance Academy, one of the world’s largest free crypto education platforms, with over 43 million users last year alone.
Translated into 36 languages, it provides accessible learning for every stage of a user’s journey.
“Do your own research is one of the core principles of this industry. Academy is designed to help people do that safely, at their own pace.”
The Future: Crypto Goes Invisible and Omnipresent
Perhaps Rachel's boldest prediction is that the term crypto itself may fade from everyday vocabulary.
“Crypto will become invisible. It will be the rails beneath everything we do,” she said.
“Whether you're saving, shopping, traveling, or paying staff, it will just work seamlessly in the background.”
She believes the next few years will be marked by tokenization, regulatory clarity, and the mainstreaming of digital assets in both retail and institutional spaces.
And she is confident about Binance’s role in that future.
“I believe we will reach one billion users,” she said.
“We will continue innovating and embedding ourselves into everyday life.”
Will Binance Blockchain Week Return to Europe?
When asked the community’s favorite question, whether the event will return to Europe, Rachel smiled:
“As soon as MiCA lands, Europe is very high on my list. I’d love to bring Blockchain Week back and you’ll have to join us on stage.”
A New Era for Binance and for Global Crypto Adoption
From education to payments, regulation to youth empowerment, Rachel’s vision is clear: Binance’s mission extends far beyond being the world’s largest exchange. It’s about building the digital infrastructure of the future and ensuring everyone, everywhere, has the tools to participate.
The next billion users, she believes, are not a dream. They are an inevitability.
@Rachel Conlan #BinanceBlockchainWeek #Binance

Crypto is becoming part of everyday finance faster than most people realize, and honestly, the biggest gap right now isn’t technology, it’s education. That’s why I really appreciate Binance taking a simple but meaningful approach with their new “ABC’s of Crypto” book.
It’s written like a children’s book, but the truth is, it’s perfect for anyone who wants the basics explained without the usual jargon. Things like “W is for Wallets” or “B is for Blockchain” are broken down in a way that actually sticks. I read through it myself and it’s surprisingly fun, clear, and approachable. Crypto really can be “as easy as ABC” when you strip away the fear and complexity.
This kind of education matters right now more than ever. Regulations are moving, banks are integrating digital assets, and crypto is becoming part of global finance whether we’re ready or not. Giving people and families a way to learn the fundamentals is a huge step toward real adoption.
And speaking of families
I love the direction Binance is taking with Binance Junior. As a parent-controlled crypto savings account for kids and teens, it’s a smart way to build early financial habits. If we spend years teaching our kids how to read and write, we should absolutely be teaching them how money works too, especially when money itself is evolving.
For me personally, the idea of being able to set aside small amounts of crypto for your children each year is powerful. It’s not about trading; it’s about giving them a foundation of financial literacy, responsibility, and a head start for the future they’re going to grow up in. Binance Junior makes that feel simple and safe, and that’s what convinced me.
Education is where adoption begins and I think initiatives like this will play a real role in bringing the next generation (and honestly, many adults) into the new financial landscape.
If you check out the book, share your favorite letter with #BinanceABCs I’m curious what sticks out for others too.
Crypto gets easier when we learn together. And this feels like a great place to start.
#BinanceJunior

At a time when crypto adoption is accelerating around the world, Binance is positioning itself at the front of the transformation. During an exclusive conversation at Binance Blockchain Week with Danny ( Crypto Revolution Masters Founder), Thomas Gregory, Binance’s Vice President of Fiat, shared rare insights into the company’s mission to make crypto an effortless part of everyday life.
Thomas, who oversees the global fiat on- and off-ramp infrastructure at Binance, says his role revolves around one core mission: making it as easy as possible for anyone, anywhere, to move money into and out of the crypto economy.
“I want every person on this planet to have a really easy way to get their fiat money into Binance. If we can do that, they can participate in the Web3 economy instantly and simply,” he explained.
But Binance’s ambitions don’t stop at access. They extend all the way to utility.
From Holding Crypto to Using Crypto effortlessly
A major focus for Thomas's team is enabling seamless everyday spending of digital assets.
“Once money is in Binance, users should be able to use it to buy and sell things without friction. That’s where Binance Pay, the Binance Card, and our broader payments ecosystem come in,” he said.
These tools are designed to eliminate the traditional multi-step process of cashing out to banks and then spending. Instead, users can simply pay with their crypto directly and instantly.
The vision is simple: If you have a Binance account, you shouldn’t need a traditional bank to participate in global commerce.
Expanding With Mastercard: Brazil Success and More Countries Ahead
One of the highlights of the discussion was Binance’s growing partnership with Mastercard. Recently, Binance relaunched the Binance Card in Brazil, and the early results have been “phenomenal.”
“People can now have a Binance-branded card supported by Mastercard right in their wallet, and the response has been extremely strong,” Thomas shares.
And yes, more countries are on the roadmap.
While Thomas stopped short of giving a date for Europe’s return, he teased that user demand is impossible to ignore:
“We’d obviously like to bring it back to Europe. There’s huge demand. Our goal is to make our products as global and universal as possible.”
Binance Pay: Explosive Growth and a New Global Payments Network
Few products illustrate Binance’s momentum better than Binance Pay. Over the past year, it has surged to more than 45 million users, 20 million merchants, and most impressively over $250 billion in processed transactions.
“Why do you need a bank account if you’re already holding fiat or crypto inside Binance?” Tuomas asked.
“With Binance Pay, you remove unnecessary steps. You can just use your crypto instantly to buy what you want.”
For merchants, the appeal is even clearer: access to nearly 300 million potential customers with one integration.
This simple value proposition has helped Binance rapidly build one of the world’s largest crypto merchant networks.
Institutional Momentum and What’s Coming Next
The past 18 months have been transformative for institutional adoption, driven by developments such as U.S. Bitcoin ETFs and regulatory clarity in key markets.
Thomas believes this trend is just getting started.
“Institutional involvement builds trust across the entire ecosystem. Going into 2026, we’ll see more use cases, particularly in cross-border payments and remittances using stablecoins,” he said.
This aligns with a broader global shift toward stablecoin based settlement and crypto enabled financial infrastructure, a shift Binance is positioning itself to lead.
Will Binance Blockchain Week Return to Europe?
When asked about the community’s favorite question, whether Binance Blockchain Week will return to Europe, Thomas laughed:
“That’s above my pay grade! But being from Europe myself, I’d love to see it happen. Hopefully one day.”
Until then, Dubai continues to shine as a world-class hub for digital innovation.
A Clear Mission for 2025 and Beyond
Thomas's insights reflect a company laser-focused on building a future where crypto isn’t theoretical, it’s practical, everyday, and global.
Binance is not just creating tools. It’s building the financial rails of a new digital economy.
And as Thomasput it:
“If we give our users smooth, clear, global experiences for moving money in, out, and across the world, why would they need a bank at all?”
#ThomasGregory #BinanceBlockchainWeek #Binance