The Solana-based project’s second ICO in a week far surpassed expectations as retail investors double down on combat sports crypto.
The crypto community’s appetite for sports-linked digital assets appears to be surging again. Fight.ID, the blockchain initiative officially licensed through UFC partner Concept Labs, has raised a staggering $183 million in its latest token sale — dramatically exceeding its modest $1.5 million target.
This is the second sale in less than a week for the project, which previously raised $15.7 million from its initial offering on October 27, also well above its $750,000 goal. Both rounds drew strong participation from retail investors eager to gain exposure to the fast-growing intersection of blockchain and global sports entertainment.
Bringing Combat Sports Onchain
The FIGHT token, built on Solana, serves as the backbone of Fight.ID’s expanding onchain ecosystem. The project aims to merge fan engagement, athlete interaction, and combat sports data into a transparent, community-driven platform.
Use cases for the FIGHT token include governance, staking, and payments. Perhaps most intriguingly, holders will also gain access to fantasy-style prediction markets centered around UFC events — a feature designed to gamify fan participation and reward accurate predictions with token incentives.
Fight.ID operates under a UFC license through Concept Labs, which manages intellectual property and sponsorship rights tied to the organization. The UFC’s official X (formerly Twitter) account acknowledged the collaboration earlier this month, reinforcing the project’s legitimacy in the sports-crypto space.
Tokenomics and Community Distribution
According to the project’s published tokenomics, FIGHT has a capped supply of 10 billion tokens, allocated as follows:
Community incentives: 57%
Investors: 17.5%
Core team: 15%
Liquidity: 6.5%
Advisors: 4%
Data from Solscan shows more than 3,700 deposits to the project’s fundraising address, underscoring broad retail engagement across both sale rounds.
Market Caution Amid the Hype
While the successful raise signals strong momentum for sports-affiliated crypto projects, some analysts caution against overexuberance. Similar high-profile token launches — such as Plasma’s XPL token, which plunged more than 80% within a month of its debut — highlight the volatility that can follow heavily hyped sales.
Still, Fight.ID’s blend of official UFC licensing, real-world fan utility, and blockchain integration positions it as one of the most closely watched new entrants in the tokenized sports sector.
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