#Infrastructure#

Embedded DeFi and B2B liquidity infrastructure work together, but they are not the same thing.$

Embedded DeFi is the outcome: it puts core features like swapping and trading directly inside apps, so users don’t have to visit a separate exchange. B2B liquidity infrastructure is the mechanism that makes this possible: it gives developers the APIs, SDKs, and routing engines that find the best prices across many trading venues.$

In other words, embedded DeFi is what you experience on the user side. B2B liquidity infrastructure is the developer-facing layer that powers it. Other apps can use this infrastructure to offer swapping or trading without having to build an exchange from scratch. The user stays in the app. The infrastructure handles pricing, routing, and settlement.#NEARRisesNearly10%