Ethena aims to decouple from Bitcoin price fluctuations, says founder
Sep 17 2026 15:13 UTC
Ethena Labs founder Guy Young wants to do something most crypto projects treat as heresy: build a business that doesn't live and die by Bitcoin's mood swings.The protocol behind the synthetic dollar USDe is actively restructuring its revenue model to reduce exposure to the crypto market's most fami…
➤ Ethena Labs is restructuring its revenue model to reduce reliance on Bitcoin price fluctuations by incorporating tokenized real-world assets (RWAs) and diversified yield sources.
➤ The protocol has reallocated $200 million into tokenized AAA-rated collateralized loan obligations (CLOs) and launched Ethena Pay, enabling USDe spending via Visa cards.
➤ These strategic shifts aim to create a more stable, institutional-grade financial infrastructure, moving beyond crypto-native revenue models to ensure resilience through market downturns.
Read more at: https://rwatimes.io/articles/tradingview-ethena-aims-to-decouple-from-bitcoin-price-fluctuations-says-founder-3513338426?utm_source=binance
Sep 17 2026 15:13 UTC
Ethena Labs founder Guy Young wants to do something most crypto projects treat as heresy: build a business that doesn't live and die by Bitcoin's mood swings.The protocol behind the synthetic dollar USDe is actively restructuring its revenue model to reduce exposure to the crypto market's most fami…
➤ Ethena Labs is restructuring its revenue model to reduce reliance on Bitcoin price fluctuations by incorporating tokenized real-world assets (RWAs) and diversified yield sources.
➤ The protocol has reallocated $200 million into tokenized AAA-rated collateralized loan obligations (CLOs) and launched Ethena Pay, enabling USDe spending via Visa cards.
➤ These strategic shifts aim to create a more stable, institutional-grade financial infrastructure, moving beyond crypto-native revenue models to ensure resilience through market downturns.
Read more at: https://rwatimes.io/articles/tradingview-ethena-aims-to-decouple-from-bitcoin-price-fluctuations-says-founder-3513338426?utm_source=binance