two finance guys with one massive problem and an app now valued at $550M

this is the story of paul erlanger and se yong park

> paul started in traditional finance at deutsche bank
> se yong did too
> then both joined dYdX
> spent years watching people struggle with on chain trading
> crypto was powerful but not built for normal people

then they asked

what if trading crypto felt like using a normal app?

> in 2025, both teamed up with prashan dharmasena
> they started building fomo
> the idea was remove the complexity
> one account with multiple chains
> no manual bridging and gas headaches

but they also noticed something bigger

> trading isn't just financial, it's social
> so fomo made trades visible with trading + social media
> also added apple pay option
> suddenly buying crypto didn't feel like crypto
> just download, fund and trade

> the numbers exploded with 120K+ users
> then 600K+
> now 625K+
> $4B+ trading volume
> 110M+ social interactions
> 68K+ people bought crypto for the first time

then investors noticed

> benchmark led a $17M Series A
> and in June 2026, index ventures led
a $75M Series B
> valuation $550M
> their bigger vision is the social layer of finance

sometimes the biggest startup isn't the one creating new technology

it's the one hiding the complexity everyone else accepted